Tribal Cooperative Marketing Development Federation of India (TRIFED) under Ministry of tribal Affairs has formulated a proposal in which it will collaborate with Ministry of Development of North Eastern Region (DoNER) and India Post to implement a successful marketing and logistic intervention for promoting the rich and traditional tribal products of the North Eastern states.
With the focus on products of the North-Eastern region, facilitation and on boarding of more tribal suppliers will result in enhancing tribal entrepreneurship in the region. This will help in enhancing income generation of tribal suppliers and contribute effectively to the Atmanirbhar Bharat Abhiyan and the Vocal for Local, Buy Tribal initiative.
The aim of this initiative is to create a brand for products from that region, increase awareness of the brand across the globe and provide national and international market access.
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